Last Updated: 4 December 2025
AGREEMENT TO OUR LEGAL TERMS
We are Setmindset ("Company," "we," "us," or "our"), a company registered in England and Wales. We operate the web-based and mobile application Setmindset (the "App"), as well as any other related products and services that refer or link to these legal terms (the "Legal Terms") (collectively, the "Services").
These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity ("you"), and Setmindset, concerning your access to and use of the Services. You agree that by accessing the Services, you have read, understood, and agreed to be bound by all of these Legal Terms.
IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, THEN YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND YOU MUST DISCONTINUE USE IMMEDIATELY.
Supplemental terms and conditions or documents that may be posted on the Services from time to time are hereby expressly incorporated herein by reference. We reserve the right, in our sole discretion, to make changes or modifications to these Legal Terms from time to time. We will alert you about any changes by updating the "Last Updated" date at the top of this document.
It is your responsibility to periodically review these Legal Terms to stay informed of updates. Your continued use of the Services after any revisions are posted constitutes your acceptance of such changes.
The Services are intended for users who are at least 18 years old. Persons under the age of 18 are not permitted to use or register for the Services.
1. OUR SERVICES
Setmindset is an AI-powered personal brand strategist platform that helps entrepreneurs create consistent, authentic content while maintaining their unique voice. The Services include personalized content strategy creation, AI-generated content drafts, content scheduling, performance analytics, and optional premium consultancy services.
The information provided when using the Services is not intended for distribution to or use by any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation. Those who choose to access the Services from other locations do so on their own initiative and are solely responsible for compliance with local laws.
The Services are not tailored to comply with industry-specific regulations (HIPAA, FISMA, etc.). If your interactions would be subjected to such laws, you may not use the Services. You agree not to use the Services in violation of the Gramm-Leach-Bliley Act (GLBA) or any other applicable laws.
2. INTELLECTUAL PROPERTY RIGHTS
2.1 Our Intellectual Property
We own or license all intellectual property rights in our Services, including all source code, databases, functionality, software, website designs, audio, video, text, photographs, and graphics (collectively, the "Content"), as well as the trademarks, service marks, and logos contained therein (the "Marks").
The Content and Marks are protected by copyright and trademark laws and various intellectual property rights and unfair competition laws. The Content and Marks are provided "AS IS" for your personal, non-commercial use or internal business purpose only.
Any breach of these Intellectual Property Rights will constitute a material breach of these Legal Terms and your right to use the Services will terminate immediately.
2.2 Your Use of Our Services
Subject to your compliance with these Legal Terms, we grant you a non-exclusive, non-transferable, revocable license to:
- Access the Services
- Download or print a copy of any portion of the Content to which you have properly gained access
solely for your personal, non-commercial use or internal business purpose. No part of the Services, Content, or Marks may be copied, reproduced, aggregated, republished, uploaded, posted, publicly displayed, encoded, translated, transmitted, distributed, sold, licensed, or otherwise exploited for any commercial purpose without our express prior written permission.
If you wish to make any use of the Services, Content, or Marks other than as set out in this section, please contact: [[email protected]](mailto:[email protected])
2.3 User-Generated Content and AI Training
By using the Services, you authorize us to use your personal information, submissions, feedback, and content for the following purposes:
- Creating personalized AI models specific to your brand voice and audience
- Training our AI to better understand your preferences through corrections and feedback
- Analyzing performance data to optimize content recommendations
- Improving our Service features and functionality
Important: Your personal content and strategy are not used to train general AI models accessible to other users. Training is limited to your personal, account-specific AI models. If you delete your account, training associated with your account will be removed from active use within 30 days.
Any Submissions (questions, comments, suggestions, ideas, feedback) you send directly to us become our property, and we are entitled to unrestricted use and dissemination for any lawful purpose without acknowledgment or compensation to you.
3. USER REPRESENTATIONS
By using the Services, you represent and warrant that:
- All registration information you provide is true, accurate, current, and complete
- You will maintain the accuracy of such information and promptly update it as necessary
- You have the legal capacity and agree to comply with these Legal Terms
- You are at least 18 years old
- You will not access the Services through automated or non-human means
- You will not use the Services for any illegal or unauthorized purpose
- Your use of the Services will not violate any applicable law or regulation
If you provide inaccurate, incomplete, or false information, we have the right to suspend or terminate your account and refuse any current or future use of the Services.
4. USER REGISTRATION AND ACCOUNT
You may be required to register to use the Services. You agree to keep your password confidential and will be responsible for all use of your account and password. We reserve the right to remove, reclaim, or change a username you select if we determine, in our sole discretion, that such username is inappropriate, obscene, or otherwise objectionable.
You are responsible for maintaining the confidentiality of your account information and password. You accept responsibility for all activities that occur under your account. You agree to notify us immediately of any unauthorized use of your account.
5. PURCHASES AND PAYMENT
We accept the following forms of payment:
- Credit/Debit Cards (Visa, Mastercard)
- PayPal
- Apple Pay
- Google Pay
You agree to provide current, complete, and accurate purchase and account information for all purchases made via the Services. You further agree to promptly update account and payment information, including email address, payment method, and payment card expiration date.
You authorize us to charge your chosen payment provider for any amounts upon placing your order. All payments are in GBP (British Pounds). We may change prices at any time with 30 days' notice.
Sales tax or VAT will be added to the price of purchases as required by applicable law. We reserve the right to correct any errors or mistakes in pricing, even if we have already requested or received payment.
We reserve the right to refuse any order placed through the Services or to limit quantities purchased per person, per household, or per order.
6. SUBSCRIPTIONS
6.1 Billing and Renewal
Your subscription will continue and automatically renew unless cancelled. You consent to our charging your payment method on a recurring basis without requiring your prior approval for each recurring charge, until such time as you cancel the applicable order.
The length of your billing cycle is monthly, unless you select a different billing period. Your subscription will renew at the end of each billing period at the current subscription price.
6.2 Cancellation
You can cancel your subscription at any time by logging into your account or contacting us at [[email protected]](mailto:[email protected]). Your cancellation will take effect at the end of the current paid billing period.
No refunds will be issued for partial billing periods. Once your subscription is cancelled, you will lose access to premium features at the end of the current billing period, although your data will remain stored for 90 days.
6.3 Fee Changes
We may make changes to the subscription fee. We will communicate any price changes to you in writing at least 30 days before the change takes effect. If you do not accept the new price, you can cancel your subscription during the notice period.
7. PROHIBITED ACTIVITIES
You agree not to:
- Systematically retrieve data or content from the Services to create collections or databases without written permission
- Trick, defraud, or mislead us or other users, especially in attempting to obtain sensitive account information
- Circumvent, disable, or interfere with security-related features of the Services
- Use any information obtained from the Services to harass, abuse, or harm another person
- Make improper use of our support services or submit false reports of abuse
- Use the Services in a manner inconsistent with applicable laws or regulations
- Upload or transmit viruses, malware, or other harmful material
- Engage in any automated use of the system, including scripts or data mining tools
- Attempt to impersonate another user or person
- Interfere with or disrupt the Services or networks connected to them
- Copy, adapt, or reverse engineer the Services' software
- Use the Services for any revenue-generating endeavor or competitive purpose
- Sell or otherwise transfer your profile or account
8. USER-GENERATED CONTRIBUTIONS
The Services may invite you to contribute, create, submit, post, display, transmit, or publish content and materials, including text, writings, video, audio, photographs, graphics, comments, suggestions, and other material ("Contributions").
When you create or submit any Contributions, you represent and warrant that:
- Your Contributions do not infringe any third-party intellectual property, privacy, or publicity rights
- You own or have the necessary licenses and permissions to use and authorize us to use your Contributions
- Your Contributions are not false, inaccurate, or misleading
- Your Contributions are not obscene, defamatory, harassing, or otherwise objectionable
- Your Contributions do not violate any applicable law or regulation
- You have obtained necessary consent from any individuals identifiable in your Contributions
You are solely responsible for your Contributions. We reserve the right to remove or edit any Contributions at any time without notice if we determine they violate these Legal Terms. Violations may result in suspension or termination of your account.
9. CONTRIBUTION LICENSE
By posting Contributions to the Services, you grant us an unrestricted, unlimited, irrevocable, perpetual, non-exclusive, transferable, royalty-free, fully-paid, worldwide right and license to:
- Use, copy, reproduce, distribute, publish, and exploit your Contributions
- Prepare derivative works of your Contributions
- Incorporate your Contributions into other works
- Sublicense the licenses granted herein
This license includes use of your name, image, voice, and any trademarks or logos you provide. You waive all moral rights in your Contributions. You retain ownership of your Contributions, but grant us the rights described above.
We have no obligation to monitor your Contributions but reserve the right to edit, redact, or delete any Contributions at any time without notice.
10. THIRD-PARTY INTEGRATIONS
The Services integrate with third-party platforms and services, including social media platforms (LinkedIn, Twitter/X, Instagram), payment processors, and analytics services. We are not responsible for third-party services' privacy practices, accuracy, or content.
The Services may contain links to Third-Party Websites. We are not responsible for their content, accuracy, or legality. If you access Third-Party Websites, you do so at your own risk and should review their terms and privacy policies.
We do not endorse products or services offered on Third-Party Websites. Purchases through Third-Party Websites are exclusively between you and the applicable third party.
11. MOBILE APPLICATION LICENSE
If you access the Services via our mobile app, we grant you a revocable, non-exclusive, non-transferable, limited right to install and use the App on wireless devices you own or control, strictly in accordance with these Legal Terms.
You agree not to:
- Decompile, reverse engineer, or disassemble the App
- Modify or create derivative works from the App
- Remove or alter proprietary notices in the App
- Use the App for revenue-generating purposes
- Make the App available over a network for multiple users
For apps obtained from Apple App Store or Google Play, those platforms are third-party beneficiaries of these terms and have the right to enforce them. Each platform's terms of service apply to your use of the App.
12. SERVICES MANAGEMENT
We reserve the right to:
- Monitor the Services for violations of these Legal Terms
- Take appropriate legal action against violators, including reporting to law enforcement
- Refuse, restrict, or disable access to any Contributions or portion thereof
- Remove files and content that are excessive in size or burdensome to our systems
- Modify or manage the Services to protect our rights and property
13. TERM AND TERMINATION
These Legal Terms remain in full force while you use the Services. We reserve the right, in our sole discretion and without notice or liability, to deny access to the Services to any person for any reason, including breach of these Legal Terms.
We may terminate or suspend your account and delete any content or information you posted at any time, without warning, in our sole discretion.
If we terminate your account, you are prohibited from registering a new account under your name or any other name. We reserve the right to take legal action for violations of these terms.
14. MODIFICATIONS AND INTERRUPTIONS
We reserve the right to change, modify, or remove the contents or features of the Services at any time without notice. We are not liable for any modification, price change, suspension, or discontinuance of the Services.
The Services may experience downtime due to maintenance, hardware issues, or other problems. We reserve the right to change, revise, update, suspend, or discontinue the Services without notice. You have no liability claim against us for any inability to access the Services.
We have no obligation to maintain, update, or provide corrections or updates to the Services.
15. PRIVACY AND DATA PROTECTION
We care about data privacy and security. By using the Services, you agree to be bound by our Privacy Policy, which is incorporated into these Legal Terms. Please review our Privacy Policy at [[email protected]](mailto:[email protected]) or on our website.
The Services are hosted in the United Kingdom. By using the Services, you consent to the transfer of your data to the United Kingdom and processing in accordance with UK and applicable international data protection laws.
16. DISCLAIMER OF WARRANTIES
THE SERVICES ARE PROVIDED ON AN "AS-IS" AND "AS-AVAILABLE" BASIS. YOU AGREE THAT YOUR USE OF THE SERVICES WILL BE AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
WE MAKE NO REPRESENTATIONS OR WARRANTIES ABOUT THE ACCURACY, COMPLETENESS, OR RELIABILITY OF THE SERVICES OR ANY CONTENT. WE ASSUME NO LIABILITY FOR:
(1) ERRORS, MISTAKES, OR INACCURACIES OF CONTENT
(2) PERSONAL INJURY OR PROPERTY DAMAGE
(3) UNAUTHORIZED ACCESS TO OUR SYSTEMS
(4) INTERRUPTION OR CESSATION OF TRANSMISSION TO/FROM THE SERVICES
(5) ANY BUGS, VIRUSES, OR OTHER HARMFUL MATERIAL
(6) ANY LOSS OR DAMAGE FROM YOUR USE OF THE SERVICES
17. LIMITATION OF LIABILITY
IN NO EVENT WILL WE OR OUR DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY DIRECT, INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT, LOST REVENUE, LOSS OF DATA, OR OTHER DAMAGES ARISING FROM YOUR USE OF THE SERVICES.
OUR LIABILITY TO YOU FOR ANY CAUSE WHATSOEVER IS LIMITED TO £100.00 GBP.
Certain laws do not allow limitations on implied warranties or exclusion of certain damages. If such laws apply to you, some of the above disclaimers or limitations may not apply, and you may have additional rights.
18. INDEMNIFICATION
You agree to defend, indemnify, and hold harmless Setmindset and our directors, employees, agents, and partners from any loss, damage, liability, claim, or demand (including reasonable attorneys' fees) arising from:
(1) Your Contributions
(2) Your use of the Services
(3) Your breach of these Legal Terms
(4) Your breach of any representations or warranties
(5) Your violation of third-party intellectual property rights
(6) Any harmful act toward other users
We reserve the right, at your expense, to assume the exclusive defense of any matter for which you indemnify us. You agree to cooperate with our defense of such claims.
19. USER DATA
We maintain your data for managing Services performance and analyzing your use. Although we perform regular backups, you are solely responsible for all data you transmit or that relates to your use. We have no liability for any loss or corruption of such data. You waive any right of action against us arising from data loss or corruption.
20. GOVERNING LAW
These Legal Terms are governed by the laws of England and Wales, without regard to conflicts of law principles. The use of the United Nations Convention of Contracts for the International Sales of Goods is expressly excluded. Both parties agree to submit to the non-exclusive jurisdiction of the courts of London.
21. DISPUTE RESOLUTION
21.1 Informal Negotiations
To expedite resolution and control costs, any Dispute shall first be addressed through informal negotiations for at least 30 days after written notice. If informal negotiations fail, either party may proceed to arbitration or litigation as set forth below.
21.2 Binding Arbitration
Any Dispute shall be determined by arbitration in accordance with the Arbitration Rules of the European Court of Arbitration, with the seat of arbitration in London, England. The language of proceedings shall be English, and applicable law shall be English law.
Arbitration shall be limited to the Dispute between the parties individually. There is no right for any Dispute to be arbitrated on a class-action basis or in any representative capacity.
21.3 Exceptions
The following are not subject to arbitration: (a) Disputes seeking to enforce or protect intellectual property rights; (b) Disputes related to theft, piracy, invasion of privacy, or unauthorized use; (c) Claims for injunctive relief. Such Disputes shall be resolved by the courts of London.
22. ELECTRONIC COMMUNICATIONS AND SIGNATURES
You consent to electronic communications and agree that all agreements, notices, disclosures, and communications we provide to you electronically satisfy any legal requirement for written communication.
You agree to the use of electronic signatures, contracts, orders, and other records. You waive any rights under any statutes or regulations requiring original signatures or non-electronic records.
23. CONTACT US
To resolve complaints or inquire about the Services, contact:
Company: Setmindset
Address: 124 City Road, London, EC1V 2NX, United Kingdom
Email: [[email protected]](mailto:[email protected])
Phone: +44 740 540 4780
24. MISCELLANEOUS
These Legal Terms constitute the entire agreement between you and us. Our failure to enforce any right does not waive that right. If any provision is found unlawful or unenforceable, that provision is severable and does not affect the remaining provisions.
No joint venture, partnership, employment, or agency relationship exists between you and us. You waive any defenses based on the electronic form of these Legal Terms. We may assign any or all of our rights and obligations to others at any time.
We shall not be responsible or liable for any loss, damage, delay, or failure caused by any cause beyond our reasonable control.